Crypto’s ties to sports raise ethical questions

UNDATED (AP) Sports fans who view their favorite players as role models might think twice before taking their financial advice, too. The bankruptcy of FTX and the arrest of its CEO are raising new questions about the role celebrity athletes such as Tom Brady, Steph Curry, Naomi Osaka and others played in lending legitimacy to the largely unregulated landscape of crypto. It is also reframing the conversation about just how costly blind loyalty to favorite players or teams can be for the average fan. FTX itself had numerous ties to sports before its eventual collapse. Separately, dozens of athletes have endorsed crypto, and in doing so, have led some of their fans to follow suit.